What is the difference between digital and social media?

Digital Media is the umbrella term which encompasses digital tools you can use to reach out to your Target audience. Yes, There is difference between Digital Media marketing and Social Media marketing. Digital marketing is advertisement techniques whereas Social Media Marketing is a form of marketing that uses social media sites, forums and blogs to promote product or brand and create awareness about them. Digital Marketing implies promoting and attracting customers, through all digital platforms including internet based and non-internet based channels